This is a letter I wrote to some prospects I contacted this week. It reflects my current thoughts about our program and how good I feel about the work we are doing at Thrive Fitness.
Dear Future Thrive Client:
Thrive Fitness is an exercise and wellness program that is much like personal training, but in a small group format. You get the customization and guidance of a personal training program, with the energy and social environment of a group class.
I have been working with clients for over 12 years, so I have a great deal of experience working with all types of clients. In a previous life, I had stressful and long work weeks while working in a few corporate “desk jobs”, so I can also relate to real life issues that often pull people away from exercise.
My main focus is to take into consideration each of your needs, limitations, and goals, and to develop an exercise plan that makes you FEEL BETTER, MOVE BETTER, and LOOK BETTER. The real skill is helping you make progress without getting you hurt or walking around miserable and tired the rest of the day! We all need consistent movement and exercise, but it needs to be done in a way that makes you feel good and not beaten up.
Here are a few key points that make Thrive Fitness special:
Customized. I make sure that each person is doing the correct level of exercises, with proper technique and the right challenge so that you make progress, pain-free.
Flexible Schedule. Sessions can be scheduled Monday – Saturday each week, and you are not restricted to one time slot. I will work with to make a schedule work.
Balanced. I take great care to make sure your program has a balance of all muscle groups, as well as areas of balance, strength, core, cardio, and mobility/flexibility.
Value. You have other options, like hiring a personal trainer and paying a high hourly rate that is not sustainable long term, or you could find a cheaper bootcamp and get hurt, burned out, or not receive the right level of instruction. But Thrive Fitness offers the best value in combining great instruction with a reasonable monthly rate.
Long Term Partnership. Our retention rate is about 90% year to year, and our program is really a partnership between coach and client. I provide the program and guidance, and you do the consistent work to get the health that you desire. The more I know about your life, the more I can help you.
Good People. I am constantly amazed at how friendly everyone at our facility is. Everyone is on a first name basis and is helpful/encouraging to each other. We workout pretty hard, but it has a nice “balanced” feel to it.
If you are interested in coming in for a meeting and perhaps a couple of trial sessions, you can contact me at 512-296-6229, or email@example.com. Once you get over the difficult part of committing to that first meeting, you will understand how this program is what you need. Your quality of life will improve and you will turn back the clock a few years.
See you soon,
Owner/Coach at Thrive Fitness